Lockdown Publication Brief

 

BA (Hons.) Graphic Design

 

LEVEL

6

STUDIO BRIEF

 

 

Lockdown Magazine 

 

Module Brief

 

OUGD603 Extended Practice

 

Semester

 

1 & 2

 

Outcomes Assessed

 

 

 

Module Tutors

 

Amber Smith

 

 

 

 

 

 

Brief

Lockdown Lovelust is a print publication which explores how lockdown affected relationships and love and lust in younger people.

 

Background/Considerations

Content Considerations

Lockdown was an unprecedented experience for young people and had a particularly strong impact on their sex lives and relationships. A variety of experiences within this scope should be documented and presented to the reader through the publication.

An experimental direction should be taken when approaching this publication. A range of processes and techniques should be used, including collage, film photography, digital manipulation, 3D imagery and so on. Physical production choices should be made to reflect the topic and discussions, eg. the use of tip ins. It should be non-linear and interactive.

Production costs should be kept low for mass production purposes.

The tone should be feminist and sex positive. It should act as a physical reflection of a safe space and ethical considerations should be taken when approaching participants for the content. Diversity and inclusivity must also be considered.

 

Alongside the publication and its production, documentation and publicity of this publication should be presented on social media platforms such as Instagram and Facebook to reach the target audience. This involves an Instagram account with visual posts, and the same for Facebook. For these a visual identity must be produced, which includes elements from the publication such as colour choices, logo, type and so on. This online identity must reflect the tone and visuals of the publication. With additional time other publicity products may be produced, such as t-shirts, head scarfs/bandanas, key rings and so on.  

The collaboration with peer graphic designer should see equal contributions. Different sections of the publication will be produced by each collaborator under their strengths as designers, but general decisions, ideas and developments will see inputs from both designers. Both designers will also take on photography and interviews for content.

 

Background Considerations

 The target audience is young people aged between 16 and 30 who engage with zines, art and music culture. They are also interested in and feel comfortable around the topic of sex. Made up of predominantly students, this group appreciate experimental art direction and are generally creative individuals.

 

 

Mandatory Requirements

Deliverables

1 OUGD603 blogs documenting development

 

2 Design Boards

 

3 Final outcomes

 

4 Brief evaluation

 

5 Timetable

 

1 Physical production of a publication with the intention of mass production.

 

2 Professional Presentation (ie. photography) of said publication for promotional purposes.

 

3 Social Media Branding and Development for promotion of publication and possible selling

 

4 Production of any other additional accessories for purchase with publication.

Studio Deadline

Module Deadline

18/01/2021 [3 weeks]

05/05/2021

 

 

 

Comments

Post a Comment

Popular posts from this blog

Development 10

Image
 To Complete Website: > Name Love.jpeg created into artwork for starting page  > Lydia Article  > Joely Article  LYDIA + JOELY COLLAGE PIECES FOR ARTICLES  So - During lockdown 0.1, I found myself happily single and most definitely enjoying a little bit of me time… I was adamant that nobody was going to distract me from this intense period of isolation. One day I decided to go on a walk round the park (by myself of course). All of a sudden I find myself bumping into an old family friend’s son. This is someone who I have fancied since I was a kid, and admired from a far… We got chatting and ended up having a socially distance convo for about half an hour. FYI - I knew this person had a GF… When I got home and checked my phone, he had slid into my DMs and we started texting. One thing lead to another - he ended up confessing he’s been in love with me for years, he split up with his girlfriend the next day and we also got a private apartment in town where ...
Read more

Development 5

Image
 - Aria article     > background     > animations + interactions - main page layout development  - Mia article  ARIA ARTICLE  > Too many elements moving together  > Spent time cutting out the messages with the background and same with pink aria images though, so should use these with additional interactive elements  > Thought about the hover interaction used on Ell's page  > Make pink aria pictures appear if you hover over another image or symbol? eg. finger up pixel cursor art used in aria collage experiments  > Makes more sense to have the messages as hover elements, as the pink aria images create an important visual and if they were not present most of the time until the user interacted with them this would reduce the level of interest in the overall imagery  > Typing message symbol can be used for hover element instead for the story  > This way the user is following the story b...
Read more

Identity EVALUATION

Alike to GAIA EXRTH, it was disappointing not being able to complete the brief within the timescale set out. I recognise that I like working a lot on passion projects and pushing them further and further, to the point that perhaps the goals I set are unrealistic or I spend too long on one level/area of the project. In this case this was a research brief and I set out to spend a lot of time doing research and testing ideas. I found this a more difficult brief to do within the covid landscape and felt less inspired, as I wanted to go out into the world and look at things, ask people, visit places and so on. This meant this project took a back seat and by the end of the year revisiting it so late on meant there was no time to fulfil the visions I had for the project. It's exciting however to have so many projects I'm interested in to be continuing after uni as it means I can keep the momentum up of designing and producing more ideas and more work. The overall concept of this inter...
Read more