Idea Development and Research

 - What if the designs are based on real life digital platforms for sex and love?


IDEA 1 

- eg. Babestation for only fans people 

- eg. look at making the ell sirs spreads into this format 



> Banners at the top of the website are designs that can be repurposed for their bold type, bright colours
> Create some form of logo to present lockdown to suggest that 
lockdown = more men messaging ell on only fans 
or lockdown = more people looking for messaging and online dating 



> Text to pull you in is hilarious to read and could be subverted in relevance to the spread 
> eg. 
£1.55 per min + paranoia your parents can hear you 
- Chat LIVE in your dirtiest pyjamas! 
- 100% CENSORED DUE TO SHIT WIFI 
- Britain's horniest students stuck at home 
- PHONE NOW to shoot your lockdown loneliness load! 



IDEA 2 

- What about those who talk about wanting to find love and sex during lockdown designed as 'looking for love' newspaper article 



> Satirical Creation of the love adverts is similar to how we would direct our spread similar to this
> Get individuals to give us their best chat up lines and online dating profiles and transfer it into this format? 


> Real Life examples of newspapers created and produced with purely the intention of helping singletons meet was in the 70s called Singles News

Singles News was the first, and largest, “singles newspaper” in the city, and promised “real ads… real people… real responses…” from “100’s of eligible singles.” A fresh romantic life could be yours for just 75 cents a copy. Across the country, comparable publications sprung up like mushrooms, eager to capitalize on a wave of singles and divorcees looking for love in a time of increased sexual openness. One such of these copycats on the West Coast, the Singles News Register, was the subject of a 1977 psychology journal article, “Courtship American Style: Newspaper Ads,” which attempted a deep dive on what it called “a fascinating new development in the field of courtship and marriage.” Coastal differences and similar names aside, the two papers were remarkably alike, and provide a revealing window into heterosexual dating at the time.





> Does it defeat the purpose and idea of the publication to pursue designs that are based on print however when it is about digital love and the use of technology in lockdown? 
> Would the irony behind this be obvious to the reader? 
> There are definitely layouts and ideas behind this newspaper that can be reproduced

When was the last time... you sexted your ex, let your hair run wild inside the house, painted your toes for no one to see, signed up to a new porn site, got messages from creepy lonely men who are isolating with their mum, did something nice for yourself because you can't see anyone else anyway... 

> Newspaper layout could be used but with a digital element to it, almost like a glitch?
> This would make it obvious that it is based off old newspapers, and that we are almost similar to the generation of the 70s using ads but in a new modern digital age 
> When you type in digital newspaper images of how newspapers have transferred to be accessible on technology comes up 



> What about using such a simple image with a phone or laptop as the background for this adapted newspaper looking for love section? 

TO DO
> Develop Ell Section with Babestation format as initial idea 
> Create digital looking for love spread 
> Compile selfies from people and their lockdown stories 


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