Identity Brief
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BA (Hons.) Graphic Design |
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LEVEL |
6 |
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STUDIO BRIEF |
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Research Project IP - Identity Project |
Module Brief |
OUGD603 Extended Practice |
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Semester |
2+3 |
Outcomes Assessed |
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Module Tutors |
Amber Smith |
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Brief |
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Produce a response to a developed body of research on the subject of
identity. |
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Background/Considerations |
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Content Considerations Thorough secondary research should be conducted on what identity is and
the various ways in which it can be interpreted. A more focussed scope should
be decided within this subject further into this research process and as
different ideas develop. It should engage viewers about the topic and
encourage them to question the subject of identity, what it means to them or
it’s effect on their lives. This should be a smaller research brief for a faster turnaround, but
all areas of research should be conducted: Primary Research, ie. engagement with target audience in design process
and on topic Secondary Research, ie. Documentaries, Journals, Online Articles Background Considerations Target audience should occur naturally as the focus of this brief
becomes clearer throughout the research process. The outputs created should
be appropriate for this target audience, or vice versa depending on which is
decided first. The way in which it is presented will then be dependant on
this audience and how to engage them most successfully. |
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Mandatory Requirements |
Deliverables |
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1 OUGD603 blogs documenting development 2 Design Boards 3 Final outcomes 4 Brief evaluation 5 Timetable |
1 Should be designed from a body of research and design |
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Studio Deadline |
Module Deadline |
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21/04/2021 |
05/05/2021 |
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