The Secrets To Building A Personal Brand

Is branding something you created along the way or was there a process you followed? 


Venus Libido - Sex Positivity and Illustrator 



- Learning as you go along to brand yourself is important 

- Don't feel pressured to be creative constantly, make when you feel like it 

- Instagram creates pressure to always be making

- Imposter syndrome is a large issue with female creatives 

- It's okay to have part time jobs and run your own company 


Sapphire - The Coven: Virtual Support Community for Freelancers 


- Less organic process, made a conscious decision to make a brand and business 

- Did lots of research: Audience! Not about what we love about what they love 

- Intentional 

- Followers don't equal profit 

- Engagement is more important, buy our stuff and listen to us 


Kirsty Latoya - Digital Artist 



- Find the audience who would connect to your art by being publicised and shown on sites, podcasts etc. exposure 

- Once target audience established create more art that appeals to this group 


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